Visual Thinking to find Business Opportunities

OER: Visual thinking to find business opportunities

Objective and scope

Trough Visual Thinking principles and techniques is possible to map-out ideas and explore solutions. Working creatively with visual representation tools and methodologies help designers to visualize, explore, identify and materialize business opportunities for textile innovations and beyond.

The Context analysis map has the goal of bringing information, awareness and knowledge that allows an organization or group to make decisions of a business idea. Materializing and implementing business opportunities implies bringing ideas into action through a business plan. The Business Model Canvas is a visual tool that structures the key information that should be considered for describing, analysing and designing business models.

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